Rob Ekno didn’t build his business from a perfectly mapped out strategy. He built it by following a series of moments that made no logical sense on paper. After losing everything to alcoholism and rebuilding his life from the ground up, his journey somehow led from homelessness to Hollywood, award winning books, and eventually an international film festival built around purpose driven storytelling. Rob is the founder of the Knoxville International Christian Film Festival, but this conversation goes far beyond film. It’s about what happens when you stop waiting for perfect timing and start trusting conviction instead. From building momentum without funding to creating opportunities through belief, discipline, and consistency, Rob’s story is a reminder that some of the biggest businesses aren’t built from a plan. They’re built from a calling.
Key Takeaways:
1️⃣ Clarity Usually Comes After the First Step
Rob didn’t have a five year roadmap when he started building the film festival. He had conviction and a willingness to move before everything made sense. A lot of founders stay stuck because they think certainty comes first. It usually doesn’t. Momentum creates clarity far more often than overthinking does.
2️⃣ You Don’t Need Funding to Start Building
Before there were sponsors, investors, or infrastructure, Rob focused on creating value and proving there was real interest. He built relationships, platforms, and opportunities first. Too many founders wait for resources before taking action. The reality is that belief, consistency, and execution are often what attract the right support in the first place.
3️⃣ Your Business Can’t Outgrow Your Discipline
The routines that keep you grounded matter more than most founders want to admit. For Rob, prayer, meditation, sobriety, and reflection became the foundation for everything else he built. If your mind is constantly reactive, distracted, or chaotic, eventually your business will reflect it. The way you lead yourself always shows up in the way you lead everything else.
Timestamps:
00:00 Why Some Businesses Start With a Calling
01:32 From High School Radio to National Broadcasting
02:43 Losing Everything to Alcoholism
04:10 Starting Over With 11 Months of Sobriety
06:14 The Reality of Building a Career in Hollywood
08:38 Why Alaska Changed the Direction of His Life
10:18 Becoming an Award Winning Author by Accident
13:28 The Stranger Who Told Him to Start a Film Festival
17:15 Building Momentum With No Money or Connections
20:24 The Founder Lesson Most Creatives Miss
25:20 Creating Platforms That Give People Hope
31:47 How He Built a Global Audience Without Funding
35:04 The Vision Bigger Than the Film Festival
41:32 When Founders Stop Waiting for Perfect Timing
46:18 The Daily Discipline That Keeps Him Focused
49:26 The Pause That Can Change Your Entire Life
55:26 Small Habits That Create Massive Transformation
59:18 Why the First Step Matters More Than the Full Plan
01:01:04 Building Something Bigger Than Yourself
If you’ve been waiting for the perfect plan before making your next move, connect with Rob below and see what can happen when you build from conviction instead.
Website: https://robekno.com/
LinkedIn: https://www.linkedin.com/in/robekno/
Instagram: https://www.instagram.com/robekno/
Website: https://knoxvillechristianfilms.com/
LinkedIn: https://www.linkedin.com/in/knoxville-international-christian-film-festival/